Fabienne Fredrickson

6 key elements to include in your new client welcome package

Your welcome package sets your clients up for working with you in a number of important ways. If done correctly, it does the following: - Establishes boundaries - Sets up expectations - Provides rules - Explains the best way to work with you - Answ... Read >

Become a client magnet by outsourcing

If you want to start making more being self-employed while having more time off, it’s crucial to outsource, delegate, and systematize different parts of your business, even if you’re a beginner. Let’s face it, it takes a lot to make your solo-business a C... Read >

Continually add more value and attract more clients

If you’re anything like me, you’re being bombarded with ezines and emails that continually try to sell you something. Sometimes a particular ezine even arrives on a daily basis, and truthfully, I sit there at my desk, wondering why I subscribe, so much so... Read >

How to Bring on Associates to Leverage You and Your Business

When you get to a point in your business when you have a lot of clients and you’re at full practice capacity, sometimes you’re overwhelmed and it’s really hard to see the light at the end of the tunnel. You can’t make more money because there’s no more yo... Read >

How to generate more referrals (and get more clients)

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” –Maya Angelou Referrals. Everyone wants ‘em, but few are willing to ask for them for fear of seeming pushy, des... Read >

How To Accept Change In Your Business

Accept change because if you want to get more clients and you want to make more money and you want to play a bigger game and you really want to leverage and multiply your business and breakthroughs, then that means something needs to change. But here’... Read >

How To Define What You Really Do In Business

How do you define what you really do? This is a problem that many entrepreneurs have in terms of their marketing. For most entrepreneurs actually, but it’s especially so for people who do more than one thing in their business. I’m a big fan of saying, “... Read >

How To Add More Value In Your Content

Content is king. Content is everything. I want to drill into your consciousness today that you want to become the master of high content/high value. There are so many reasons to do high content/high value in not only your marketing, but also in your of... Read >

How to create a business card that gets you clients

You can have a business card that’s useless or one that gets you clients. Which do you want? Your business card should be considered a serious sales tool, something that someone will look at and get a very good idea not only at what you do, but what you c... Read >

How to create content for your newsletter

Clients ask me every week, “Fabienne, HOW do you come up with new content for your ezines every single week!? I can barely make the time to write one newsletter a month and I just don’t know what I’d talk about if I wrote it weekly or every other week! I’... Read >

STOP SELLING! Let Testimonials Do It For You

Testimonials are my favorite low-cost and high-impact Client Attraction tools. Getting testimonials from clients is a crucial element of your marketing plan and become a powerful tool for acquiring new clients. Best of all, testimonials do the ‘selling’ f... Read >

Be yourself and you will get more clients

Some solopreneurs go for their goals and Client Attraction assignments with amazing zest and enthusiasm. They’re the I-know-what-I-want-just-give-me-the-tools-and-let-me-at-‘em-Fabienne type of folks. Nothing gets in the way and they just get things done.... Read >

Are you afraid of marketing, for fear of growing TOO fast?

Do you ever find yourself being afraid of marketing in a BIG way for fear of growing too big and too fast? Two clients this week expressed worry in marketing their businesses. Not because they were worried about NOT getting clients from the Client Attract... Read >

Think BIGGER About What’s Possible For You and Get Out of Your OWN Way!

I once asked a few people to be part of my Research and Development team to find out what stopped them from getting out there in a BIG way to get clients. I also asked them to tell me the MOST they could see themselves making being self-employed. Honestly... Read >

How to Create Content that Attracts Clients

I keep hearing the question, “How do you come up with this stuff? When I get to the computer, try to write an article or it’s time to turn on the video to create content on video, I’m just staring at something blank.” That used to happen to me too. T... Read >